Keeping your website up to date with new content will encourage people to return to your website more often and may lead to more potential clients.  If you are not constantly updating your website, your audience will not feel the need to return to the website more than a few times. Posting blogs, and new information will make people want to return to the site to read up on what is new.

According to Tech Republic, “There is a tendency for SMBs to get lax once their Web sites are created. But traffic quickly falls off when visitors see that your content remains static (and even becomes outdated).”

If you are looking to update your website, contact Marcus Networking at 602.427.5027.

Source: Mary Shacklett, Tech Republic. (August 14, 2013). “10 best practices for SMB Web sites”.